Three homepage concepts.

Same brand system, same content, same two-step brief. Each one leads with a different way to start a lead, so we can pick by what converts. Nothing here touches the live site and the forms send nothing.

1. A

   Word search.

   Primary action: free site review (URL box)

   The cover device as the hero: every service in a faint wall with Theory Road found in it. One URL box hands the site straight to the brief.

2. B

   Brief first.

   Primary action: the brief form, in the hero

   The two-step brief sits in the hero, above the fold on phones, one fixed size on both steps. The word wall becomes a clickable index of every service.

3. C

   Index.

   Primary action: one-tap goal picker into the brief

   The stacked mark at full scale, then "What do you need?" as six big choices. One tap opens the brief at step 2. Services as a museum index.